DHC develops marketing, communication, and
training programs targeting:
Customers
Sales force personnel
Channel / business partners
Internal personnel

Our services include:
Marketing Programs
Marketing Communication
Sales/Field Marketing
Sales, Partner and End-User Training
Marketing Programs
Marketing plans
Product/project management
Industry research
Customer surveys
Focus groups
Market research
Certification programs
Customer training programs
Website design and content
development
Internal, customer and partner
presentation development

Sales/Field Marketing
Lead generation programs
Lead generation programs
Sales events
Open houses
Executive retreats
Trade shows
Conferences and other local events
Sales training
Online training
Classroom training
Other sales education programs
Success stories
Competitive and market research
Sales collateral
Customer contact pieces
Email, newsletters, direct mail
Sales presentations
Sales prompters

Channel Marketing
Collateral for business/channel
partners
Partner website design and content
Partner communication
Joint customer communication
programs
Two-tier distribution programs
Cooperative marketing/MDF
programs
Sales, technical and support
certification programs
Training programs
Demo and development programs
Discount strategies
Contract administration projects
Marketing Communication
Communication plans
Direct mail
Targeted customer email campaigns
Newsletters
Flash demos
Product videos
Collateral development
Print and electronic (online/email)
Concept/creative development
Graphic design
Copywriting and editing
Layout and production
Print/distribution management
Copywriting
Collateral (brochures, data sheets,
corporate backgrounders, etc.)
Website content
Newsletters
White papers
Success stories
Articles
Sales guides
Event Management
Event coordination and logistics
Pre-event meetings
Vendor management
Audio conferences
Webcasts
Tradeshows and conferences
Sales meetings
Road shows

Training
Sales, Channel Partner and end-user
training
Product and program training
Product demos (e.g., Flash demos,
videos, self-running PowerPoint
presentations with audio, etc.)
Exam development
Selling techniques
Classroom, online and webinar training
Certification programs, training and
administration
Training presentations
Training collateral development, printing
and distribution